Apple's Siri AI Will Be Powered by Gemini
Apple and Google have officially confirmed a major partnership: the next generation of Apple's Foundation Models will be based on Google's Gemini models. This collaboration aims to power future Apple Intelligence features, including a more personalized and capable Siri, set to arrive this year.
Key Highlights
- The Deal: A multi-year collaboration to use Google's Gemini models and cloud technology.
- Why Google? Apple stated that "Google's AI technology provides the most capable foundation" after careful evaluation.
- Privacy: Apple emphasizes that Apple Intelligence will continue to run partly on-device and on its Private Cloud Compute, maintaining its high privacy standards.
- Context: This follows rumors of potential partnerships with OpenAI and Anthropic, but Google has emerged as the clear winner for the core foundation models.
A New Era for Siri
While Apple demoed a generative AI version of Siri back at WWDC 2024, the full rollout was delayed. Now, with Gemini's backing, Apple seems ready to deliver the significant upgrade users have been waiting for. The tech giant reportedly considered building a custom version of Gemini running on its own Private Cloud Compute servers, a privilege that could cost around $1 billion a year.
This move signifies a major consolidation in the AI space, bringing two of the biggest tech rivals together to compete in the generative AI race. For users, it promises a Siri that actually understands context, handles complex queries, and integrates deeply with appsβpowered by one of the most capable models available today.
Apple Intelligence features powered by Gemini are expected to launch later this year.